Personal branding long before social media

Personal branding today is deeply rooted in how you present yourself online. But, a 40-year old brand known as Jimmy Buffett provides some lessons we could all learn about brand building. Read more

How to change people’s behavior

I have been traveling the past week while also preparing to present at the 2011 Senior Sales Executive Conference. My topic is, “Driving Collaboration and Effective Change Initiatives.” I have been using Tom Kelley’s Advice and thinking like a traveler. When we travel, we open our eyes and see things we may not usually see. I was looking for signs of people driving change. Read more