Fast Track Tools alumnus to share success story

January 27, 2010 – Doug Ferreira, a Fast Track Tools alumnus and certified “Communicate to Win” instructor, will share the story of how Ken Revenaugh used communication methods to help drive a successful sales and marketing transformation at Oakwood Temporary Housing. Ferreira will speak at The Conference Board’s 2010 Senior Sales Executive Conference, which will be held February 23-24 at the Hyatt Regency in Chicago, IL.

The presentation: Sales Force Communication and Knowledge Management

Sales force communication and knowledge management are critically important to the sales organization. This panel session will tackle many issues including:

  • What are the best methods for projecting information to the sales force at the right time, place and cost?
  • How can new technology help reduce the cost of communicating with the sales force?
  • How is technology being used to connect the customer, home office and the sales rep in a seamless environment?

As a Fast Tracker alumnus and certified Communicate to Win instructor, Ferreria will be using all the methodologies taught in Revenaugh’s Fast Track Tools/Communicate to Win workshops.

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